***Please be advised that there is no class session on Thursday, June 8th due to the holiday.***
Please watch the following video and answer the questions that follow: How "Dad Shoes" Turned New Balance Into A $5 Billion Brand - YouTube
a) What factors account for New Balance's current success?
b) How are the phenomena of Crocs' and New Balance's current success similar and how are these phenomena different?
c) Bring in three numbers related to New Balance that surprised you/you find significant or impressive.
d) What are your projections for New Balance's performance for the next five years? What data would you rely on to make this forecast?
e) What does Gen Z understand about where the market is headed/current market trends that other generations don't?
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